Just one
By Nick Simonson
“I bet you can’t eat just one” was the long-time slogan of Lay’s potato chips, and really with about half a century of food science and consumer studies behind the product at the time, the tagline for the easy-to-consume junk food was right on, and still probably is. The light and airy chip covered in just the right amount of laboratory-balanced salts and oils
was impossible to resist, especially after the first one – or handful – was consumed. Whether it was a snack-sized bag at some summer picnic or a party-sized sack during the Superbowl, I was lucky if I could get by with just eating one package back in my heavier days, and even today, the temptation remains. Once I popped, the fun didn’t stop. Wait, that’s the Pringles tagline. Either way, I can see why I’ve been fighting the battle of the bulge for most of my adult life. I have found some passions, however, that are less dangerous for my blood pressure, and once I get rolling this time of year, like destroying a sack of potato chips, I just can’t seem to stop.
